Gym Website Design

Grow your memberships

Our website designs encourage visitors to take action.

Booking system integration

We will design your website so that it works with your existing online booking system and softwares.

Expand your business

Sit back and watch your business grow with our expert web design and SEO strategies.

Custom-built and interactive website designs for your gym

As with any small business, investing in a user-friendly and aesthetic website is key to long-term growth and customer retention. No matter how well put together your gym is, it is unfortunately quite difficult to compete with other large franchised gyms.

To better appeal to your local community, Search Engine Optimisation (SEO) techniques and easy interface navigation are vital to your gym’s website. Learn more about how we can help you in these departments below!

fitness website design
flex your seo friendly

Flex your SEO-friendly website

Making sure your website is actively listed and at the top of search pages will help attract more locals to your gym. We all know how competitive the gym scene can be, so in order to stand out, your website will need to be search engine optimised ranked highly for local gym searches.

Our SEO experts will optimise your website for your local community, with keywords like [suburb name] gym and gym in [suburb name] area. Our SEO services are completely customised to your gym’s needs and are sure to bring more online traction to your gym’s services!

Simple, easy and customisable interface

When it comes to your gym, it is imperative that your website is user-friendly and easy to navigate. Website functions such as online booking/reservations, exercise class timetables as well as enquiries and contact are extremely important to include in your gym’s website.

In addition to including all the necessary features for your business, we also make sure your website is mobile-friendly, so that visitors can comfortably book with you and interact with your website on any device!

For the ultimate seamless user experience, book a website with us and we’ll include all the necessary web features you’d like for your gym.

fitness website design
content for days

Content for days

Most business websites these days focus purely on aesthetic appeal – however, forget that providing visitors with information is just as important! At Orion Marketing, you’ll never have to worry about not having enough content on your website. We specialise in providing your website with helpful web copy which not only boosts your SEO ranking, but also helps your website visitors learn more about your gym’s services!

We’ve got a wide range of content options for you to choose from, including basic web copy, extensive service description as well as customised blogging services.


Mobile Responsive: Your site looks great on mobile, tablet, laptop and desktop computers.

SEO ready: Your site is SEO friendly, helping potential patients find your clinic online.

Contact forms: Patients can contact you with ease using accessible contact forms.

Conversion Optimised: Your site is designed for optimal conversions.

Professional Copywriting: We draft your website copy.

Chiropractic Imagery: We provide all fitness imagery and graphics.

Specialist Service: You benefit from our specialist approach to fitness.

AHPRA: Your content is drafted with AHPRA guidelines in mind.

100% Ownership: You maintain complete ownership of your domain name and website.

Website Design Packages

Grow your business with our affordable website design package

Choose from our three options. Extra add-ons, site redesigns and custom design packages are also available if that’s what you prefer. Just ask!

  • Starter Website Package, from
  • $1,800
  • Up to x5 pages
  • Good option for a smaller business or consultancy
  • Great for larger sites, existing site redesigns or custom projects – just ask us!
  • Standard Website Package, from
  • $2,500
  • Up to x10 pages
  • Includes E-commerce to sell products or services online
  • Great for larger sites, existing site redesigns or custom projects – just ask us!
  • Custom Website Package, from:
  • $4,000
  • Multiple pages (per design brief)
  • Use this option for a complete site redesign or larger custom project – just ask us!
  • Great for larger sites, existing site redesigns or custom projects – just ask us!
  • x1 integration/page (e.g. MailChimp)
  • Professional stock images (or your own)
  • Social media links
  • Google Maps
  • Contact details/call to action on every page
  • Speed and image optimisations
  • Contact form setup
  • SSL certificate
  • Hosting fees are payable to our preferred hosting partner (SiteGround) approximately $200 per year.
  • Free SSL certificate and HTTPS included in all plans Managed WordPress hosting
  • Fast load time
  • Nightly backups
  • Extra pages from $100
  • Extra integrations from $100
  • Additional or speciality plugins market price
  • Custom quotes and larger projects POA

Customer Satisfaction Guarantee: We are happy to negotiate on your inclusions – just ask us if you’re not sure. We will make your project work!

Web Design Process

  • Part 1 - Initiation

    You provide:

    • 50% deposit
    • Domain name details
    • Website requirements and wishes
    • All your content in a Word document (we also offer copywriting)
    • Your own images, otherwise we use stock photos
  • Part 2 - Design

    We provide:

    • Website design first draft
    • Integrations
    • Basic level Search Engine Optimisation (SEO) keyword inclusions

    You provide:

    • Feedback on first draft
    • Your edits/changes in a Word document
  • Part 3 - Go Live

    We will:

    • Make your changes
    • Request final approval
    • Make sure you are happy with our service and work

    After you pay remaining balance of project we will take your new site live.

Enquire Now

Start Your Gym Website

Simply complete the form on this page and we’ll setup a free phone consultation to discuss your needs. No obligation, no sales tactics. You decide if we’re the right fit for your business.

    Industry Statistics

    As the Australian fitness industry continues to grow at an exponential rate, how can you take advantage of the increased demand and propel your business to the top? Is your website successfully capitalising on the growing number of interested consumers?

    To help you gain a better understanding of Australia’s transforming fitness industry, here’s a breakdown of the current industry statistics!

    • Sports and physical recreation activities employment to increase from 61,200 to 133,900 in 2024
    • Training program enrolments increased from 44,427 in 2018 to 47,335 in 2020
    • Top 5 occupations in demand: fitness instructors, sports coach, information officers, swimming coach, sales and marketing managers

    Knowing more about the fitness industry and its growth can help you reach the right individuals on your website.


    Australian Industries and Skills Committee ‘Fitness’ August 2019. Accessed December 2020.

    Market Statistics

    In a world where the Australian fitness industry is monopolised by a few corporate organisations, it is important for local businesses to utilise all the marketing tools available, SEO strategies included. Incorporating an SEO strategy into your business will make sure you are always visible online, and may even help you outperform larger fitness organisations in your local area.

    To help you ease into the SEO conversation, here are few key statistics from ImpacPlus:

    • Over 50% of all worldwide online traffic comes from mobile devices. Is your website mobile-friendly?
    • Google accounts for over 75% of all desktop searching. Where does your business rank on Google’s search engine?
    • Google’s algorithm takes into account over 200 factors when ranking your website. Are you actively playing into Google’s algorithm?
    • 67.6% of all clicks go to the top five search results for any keyword. Are you ranked top five in your industry?

    Enquire Now

    It’s important that your website looks great and you rank for your keywords. Get your project quote today and grow your business.

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